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I also believe they're consdolitating ahead of the closing of the acquistion with IPG given the relative disproportionately large size of IPGHealth
Friend who was SLT there said there’s been a lot of bad luck compounded by some bad decisions. Jonathan Isaacs left, lot of existing clients cut budgets. Their CEO was still bringing a lot of old creative thinking. GCLs inside Omnicom had a lot of power when I was there 8-10 years ago to determine who’s on what business, So have to figure they stopped throwing a lot of new biz leads their way and that compounded and already declining situation.
folded in july: https://www.mmm-online.com/news/tbwaworldhealth-folding-ceo-robin-shapiro-to-depart-after-strategic-review/
I worked with WH and HC. A lot of fluff and only a few good people. No one is surprised. Most people fled in time.
This. And also they lost their license to use the TBWA name.
Not even remotely true