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Bbdo or McCann?
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Time to beast mode this spreadsheet #deadlines
Looking for some book recommendations :)
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Cuz it’s Mckinsey
McKinsey doesn’t ask this question. Read up on McKinsey’s personal experience interview.
OP - I’d take it from all the McK folks here that the question is unimportant.
Cause it comes first in ‘MBB’
Rising Star
I’m McKinsey interviewer and I never ask this question.
Mck people - I think OP knows that this case isnt evaluative, but if for some reason he is asked this, s/he will still have to put together an answer.
Are there really nothing that can be said to differentiate the M from the Bs?
Breadth of studies, global staffing model, emphasis on entrepreneurial drive, option to specialize as early as you want
I have prepared a lot for this question and they never asked.
unlikely to be asked that…and if your interviewer asks it won’t affect anything . spend your time on cases instead
This question, even if asked, is not evaluative
They are regularly featured in the NYT. We are not.