Why are holding company agencies still so intertwined with the AICP? Doesn’t the “I” stand for independent?

Feels like the lines have blurred. Holding companies now own or operate production arms, sometimes competing directly with the independents the AICP was built to support.

At a certain point, you have to ask—are they collaborators in the ecosystem, or shaping it to their advantage?

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Not all production/ client problems can be solved by independents- do independents have the best and most specialized talent?- yes… is that where the industry as a whole is shifting?- no.

There’s a time and place for both, but I’m a little frustrated that everyone is spamming the INTERNAL PRODUCTION IS BAD narrative- it’s like, read the room and industry as it stands and where it’s going.

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As someone currently working in internal production I can tell you… It’s bad.

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