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I would simply keep in mind that you’re a sample size of one and from the article, it doesn’t sound like you’re the target audience (or at least the audience that Crumbl has found, assuming you’re not a teenager) - I find them overly sweet, but I have never found them to be stale.
You think they are horrible? I actually really like some of their cookies. My only complaint is that they are huge and I can't eat more than a few bites or I get a stomach ache from all the sugar, but I love most of the cheesecake ones and some of the cake ones they have had recently. There is a large market of people who actually like them.
How dare you. Lol.
Too big, too sweet I can understand those criticisms. But they’re never stale!!
Been thinking this too. The cookies are mid at best, but the presentation is 💯
This is my take. I’ve never had a stale one but I def make and have had better tasting cookies.
First I’ve heard of them.
Their business plan was have a unique set of cookies rotating weekly to keep cookie lovers coming back to try them. It worked until it didn’t. When a company has to rebrand like thy did - from Crumbl Cookies to Crumbl, that was the first sign of downfall.
The reason they make so much money is that they don’t pay employees a fair wage. My daughter worked there and got paid well below the minimum wage. Tips supplement to get them to minimum wage. They are not above the salary. It’s easy to make a lot of money that way.
Are the cookies good…. It’s subjective. Some are some aren’t. That’s the point, have something for everyone’s taste. You’ll start seeing them close as they become unprofitable.