Has anyone shifted from media strategy into a data & analytics role? (Agency side). Weighing a potential opportunity at another agency.

like
Posting as :
works at
You are currently posting as works at

I shifted back personally, and that's because I hate coding. So if you're looking to get into it, I suggest getting good with the tools and languages such as SQL and R.
It's much less strategy and actual media work and more so being able to manipulate the data and tell a story to the teams who are optimizing.

Marketers make great data analysts, but being able to do the (often) data science work that comes with it can be a pain, IMO.

Data jobs are in demand though but it has heavily evolved into the harder data work up to this point so be mindful.

like

Thank you! That's very kind of you to say.

*

like

Do it, media strategy will be phased out in the coming years.

Just glorified compilers in the telephone game.

Lol I'm currently at Spark also so that made me chuckle. Probably not wrong!

Related Posts

I tried out a career and I'm currently miserable in it and want to figure out how to use the degrees I have to find something I find fulfilling. I don't want to go back to school and start over with that process. If anyone has any advice on what websites or resources to explore to figure out what careers and jobs are comparable with my degrees or if anyone has any information or experience with this please hit me up. I have a degree in biology and teaching credential

like

Hi Everyone, seeking career advice. I am working as a Market research analyst with an expert network firm similar to GLG.

We recruit C level executives and connect them with consulting and investment management firm. I am looking to work as a talent acquisition /recruiter ?

How can I achieve this or make a career change?

like

Hi fishies! Considering an internal big 4 move from Western Europe to Dubai. Not sure about WLB and whether there’ll be enough growth and learning opportunities after reading some of the threads here. Anyone up for sharing their experience? Especially concerned about sexism / racism as a WOC…and whether moving back to Europe in a few years will be difficult because the ME experience won’t be considered valuable.

like

Is it worth going for AM?

Time taken to become a partner in any of Big 4's?

As per my knowledge in EY it is 15 to 20 YOE

Any tips for getting into Asset Management or Real Estate Development in NYC? Looking to move from CA to NY soon, and I want to start seriously applying to places

Hi all,

Currently, I am working in TCS and I have offer from CTS. Now, TCS trying to retain me with similar hike offered by CTS.

Is it better to stay back in TCS or move forward with CTS.

I have completed 7.5 years in TCS & my total year of experience is 9.

Please suggest. Thank you!

like

How difficult is it to break into mbb from B4 consulting?

like
like

What are some alternative more independent options that one can use a school counseling MA degree towards? I am thinking consulting… or research as I am think about perusing my PhD… but in the meantime, let me know your ideas? Thanx

Which one should I choose : TCS - 26L, Eli Lilly - 31L, Mphasis - 34.5 L. Fixed mentioned +10-15% variable each. Want to have work life balance, growth and stability. YoE 15 and job location Bengaluru ?

like

I have a total of 4 years sales experience, 1 year in life insurance sales and 3 in retail banking (lending, investment referrals, merchant services referrals).

I did well in banking, but incentive plan has suffered tremendously, so I’m looking to jump into tech sales where I could be more compensated for the work.

Anyone in tech sales willing to chat? ☕️

like

Hi guys,
Would be great if I could get your suggestions on this.
I am currently having around 3yrs of exp in banking field but planning to switch my career to cyber security and in process of doing cpt and ceh certification, so will that be good enough to get into a job or is there something else I should be doing??

Thankyou!!

What’s the background of most product managers you’ve come across? Is it engineering, consulting, strategy, etc.? I’ve never met anyone who started their career as a PM and I’m curious how to get in it?

like

Hi guys, can anyone help me with the hierarchy structure followed at KGS? I have total of 6+ years of work experience. Will I be able to pitch in for Manager?

like

Hey all, I have been working in Identity and access management space at EY for past 4 years. Need help with understanding best exit opportunities?

Please suggest:
KPMG (Data Engineer) vs CitiusTech (Sr. Software Engineer? Package is not so imp - looking for wlb and learning growth.

Anyone know where I can learn Python and SQL online free?

like

Serious question… if I am interested in becoming a CTO/CDO one day, what should I do for the next 5-8 years to prepare for this? Are there specific roles in tech that prepares you for a CTO role? I am currently in sales engineering with over a decade in consulting experience.

like

I am a machine learning developer with 4 years experience. I have 2 offers with almost same package, one PepsiCo and other Genpact. Which offer is better in terms of growth-learning and work-life balance ?

More Posts

Anybody here who are happy to help aws beginner... I m having 6 years exp in other tech... Bt need to work on aws app synch and lmbda resolver... Anyone who can help on that.. I need a basic aws app synch api which with lmbda resolver and lmbda as datasource ... Just very basic setup I m doing getting authentication error... Anybody who has knowledge please help me... May be I can help u in future.. Thanks

like
like

What’s the comp most people cap out at if you dont make partner?

like

From Los Angeles, looking to get into the vending machine side gig. Any advice for someone just starting?

like

36mm Rolex explorer on a 7.5 inch wrist? Thoughts?

like

Hi, I am being offered 27L + 2L Variable for Manager (M1) at KPMG India. Will I also be eligible for year end performance bonus? Or is variable pay the only amount that I’d be eligible for?
Am I being lowballed by the HR in terms of offer ? Approx 8yoe currently at 21LPA (recently promoted) KPMG KPMG India

like

What has your salary looked like as your career progressed? Starting, 3 years, 5, years, etc?

like

Hello guys, i want to know what's is the salary we can expect for Engineering Lead in Infosys.for automotive design and development field.

like
like

Can someone tell me what the current methods are to get SEO clients?

I’ve tried cold mailing, cold calls, contact form submissions, LinkedIn, Facebook, etc, but still no luck.

I would really appreciate the help!

like

Is “Hacking the Case Interview” any good?

like

Just moved to sunny San Diego with my fiancée and don’t have any friends in the city! Anyone open to grabbing a drink in the coming weeks? Currently in North Park

like

Hi all! I recently accepted a remote/hybrid RN position to try something new. Majority of my experience is at bedside. The pay is less than bedside (as a traveler), but more than a staff nurse. Are there any RN’s that left bedside for a remote position that can give advice on the work/life balance? What pros and cons do you encounter?

like

Hey CG
I joined Altran and recently the emails have been migrated to Capgemini. I haven't received any credentials to login to Capgemini Outlook. Please provide me any number or email id for the addressing the same. Any help is appreciated 😊

Any info on when the discussions for mid-year promotion are happening? I understand that ppl will get to know between November 11-15.

like

Was just told my HOP is leaving in 3 weeks and they’d like me to takeover. Medium sized agency with a range of clients big and small. 20+ person dept. Wondering what percent raise I might get and/or negotiate?

like

Has anyone ever thought of switching out of accounting and pursuing another career? If so, which career? Did you pursue it or stay in accounting?

like

Client listening to me explain why they can’t have their phone number, physical address, email and fax in their radio ad:

Post Photo
likefunny

Anyone work in the Healthcare industry? I'm looking into joining Healthcare. I'm currently a Senior in tax compliance.

like

Additional Posts in Media Wizards

Southeast Bowl AMDs: what salary range are you seeing for digital AMD roles on large clients?

like

Experience with keeping the account once your client gets acquired? Does the account get moved to the bigger company’s agency?

like

Do you have any suggestions for interesting vendors you’ve worked with that focus on CPG? I’m thinking around the lines of an Ibotta or Scuti.

like

Hi everyone, I am getting ready for a job interview, and need to create a media plan. I was hoping someone can help me with the next task: basically, I need to create inventory recommendation based on past performance. What I am very confused about is that they gave me Booked Impressions (=4M), but in the task it says I should assume there is unlimited inventory. Am I supposed to use this 4M only to calculate spend, ROAS, etc., but can actually have unlimited allocated impressions? Thank you!

like

What do you think about Newfronts?

smart

I took consumer behavior classes in school and I’ve seen bits and pieces of it in my job as a media planner, but I want to do it full time. What career opportunities exist for consumer behavior?

Hey all, I have a brand who out of left field has expressed interest in using Instagram to target HCPs. Any examples or research to share that indicates Instagram makes sense strategically ?

Any thoughts on initiative agency in Los Angeles?

like

What would make webinars interesting and worthwhile to attend if you're already slammed in your day to day?

like

What happened to iMedia Connection? Did they go out of business?

Is job hopping considered a horrible thing for your career? I was at my first job for 2 years and been at my current one for 9 months and I’m looking for a change since it’s not a good fit.

like

Anyone have a good OTT vendor you have used and like their capabilities all the way through-targeting, delivery, reporting?
Been using Hulu mostly but need to branch out. Have to use managed service.

like

Anyone else exhausted from the last few weeks?

like

Anyone have any luck going client side? What are your tips/successes when approaching the transition?

Is it possible to have video ads that drives clicks? Can you please share some links as well? Trying to figure out what videos are good for DR, thanks!

Anyone ever work with Advantage? Agency recently onboarded the tool and hoping to see how other agencies have worked with this as we’re running into some issues.

likehelpful

Looking to make a jump. SVP/EVP media agency/client side. 20+ years experience in planning, buying, partnerships, content. NYC or North Jersey
Know any client side recruiters or good agencies looking?

What’s the inside scoop on GALE agency NYC?

like

Thoughts on Zuya, re: cookieless targeting/cookieless future?

Or just ... cookieless future in general?

like

General thoughts on moving over to the vendor side? Specially for an account manager role. Advantages/disadvantages?

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal