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“Can you show me an example of great teamwork?”
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I used to have the same issue, what I found helped me a lot was to focus on the main points about why my product or service is best without giving details. Let your client ask you questions that way you can focus on what is important to them and only those things. Hope that helps.
I'd try to just practice your pitch a lot and time yourself as you do it. Once you see how long it is you can take out the parts you felt like weren't as effective until you're at a length that feels right. As long as you hit on all the main points you can follow up with more information afterwards if it seems like your clients or coworkers need it.
HAHA OP this made me laugh because I am the same exact way. I am a talker and I have had to shorten my pitch so many tiimes because I get really windy haha. I try to shorten it by just sticking to the facts and not getting carried away in the story telling if that makes sense.
Take your pitch and break it down to the absolute essentials. And I mean absolute, pick no more than three points you want to hit. And come up with a sentence for each point. Be really ruthless in condensing your thoughts, keep things to what you would tell someone if you could only tell them one sentence. Force yourself to think that way, and you'll be able to come up with an incredibly tight and sharply focused pitch.
You’re over eager and over thinking and quite possibly talking yourself out of a sale. Keep it simple and stick to a structure. Probe, match, confirm and close. It’s really that easy. Jc.
You need to get a script/pitch deck and stick to it. Then you won’t be ad libbing and telling anecdotes to reinforce your own message.
I’d like to add that you are not respecting the other persons time and you are un-selling your own product.
I'm a huge believer that if you can't communicate the value of your product in one sentence, then you probably haven't sat down and deeply analyzed it.
3 steps to a shorter pitch:
1. Distill your value to one sentence.
2. Expand on two or three key points with 2-3 short feature/ benefit statements that build on the first sentence. Add a "how does that sound?" and you have yourself an elevator pitch!
3. Expand each feature/ benefit statement by 25% per key point with supporting info/ data. Include a thoughtful/ relevant trial close for each.
You'll have a pitch that is repeatable, flexible, concise, and impactful.
Lastly, always remember to adapt the pitch to the buying conversation. If you're giving the exact same pitch to every customer, then you're still in the prospecting stage and haven't yet begun the sale.
Hope this helps!! Go collect some signatures 😎
1st practice should be shortening this post.
Would you like me to shorten your script for you?
Your “pitch” should include 3 simple things. Why change? Why now? Why us? Each should be no more then 2 sentences
And from there you need to enter discovery, handle rebuttals, and close.
Too much more and you are giving the customer time and time kills deals. If it makes sense it makes money
Come to Spectrum, they want us to have full conversations
Chat gpt is a good frame work. Feed them your pitch and say make this shorter or x amount of words and then play with it until it sounds like you
Try using AI to help, ChatGPT could help you shorten that to be more effective. Sales people are suppose to actively listen vs yapping.
Ask open ended questions and talk little about yourself
Practise. Benefit dumping is one of the most common mistakes made by a sales person. Asl yourself these questions.
1. What are you there to do?
2. How are you going to do it?
Short snappy intros with a good solid hook work best - usually focusing on a common pain point, with a question.
Much like this, you've asked a question and received answers. How do you sell if you don't know what the client wants? Needs?
Quality fact find that isn't like completing a questionnaire...
Ask questions don’t give speeches! Interactive sales approaches are personal, engaging, nimble, relatable, and just plain easy and real