I feel like our job title and job description is quite broad to just fit into one specific type of activity. How do you explain it to people who ask what you do?

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I think the best way to describe what we do is that we bring people together for a common cause that we actually enjoy doing, making for a better and safer community full of interaction. I would describe it like that honestly.

Community managers are in charge of directing, involving, and expanding the community. Consider the neighborhood as a flower. The community manager sees to it that it grows.

For the benefit of the community, the community manager produces and distributes niche content. In order to engage people in the community, we also connect them with resources.

We analyze the results of the community activities and change out plan as necessary. By soliciting community input and monitoring community trends and issues, we also seek for ways to enhance the member experience.

Community managers are in charge of identifying and reporting platform faults or errors. Additionally, we are conscious of the management process and monitor any integrations to guarantee proper data flow.

The community manager initiates conversations, promotes interactions, and provides information. All of this is about fostering relationships with the members and caring for them at every stage of its development.

You are right! I think our most unique job description is that we could be responsible for managing and handling communications in both directions. We are also involved in various activities such as communications, PR, social media, events, and content creation.

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Additional Posts in Community Managers

Is there a need for freelance community managers?

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It’s amazing the power that asking easy-to-answer questions can have on a community. It’s a great way to get nervous users more comfortable with engaging.

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I have a bit of experience doing social media management with online businesses but I’d like to try out working with local businesses in my area. What are some good strategies for doing cold outreach, and what kind of services would you offer to entice them to work with you?

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How long do you give an initiative before accepting it didn’t work out and it’s time to try something else?

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What resources would you suggest for learning about A/B testing in a community context?

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What prompted you to do a complete community overhaul? Did it pay off?

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Are community manager conferences worth attending?

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We’re looking to implement incentives to encourage community engagement. We’re going to test both material incentives (product) and good ol’ fashion recognition. Which one do you think will do better?

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Looking to create a survey to send out to our customers to get an idea of what kind of content they’d like to see from us. Any suggestions on high-value questions to ask?

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Am I the only one who gets offers from clients with crazy unrealistic expectations about how fast a page can grow? Like no, sorry, I can’t get you 100,000 new TikTok followers within a month.

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What is the best way to get early adopters participating in the community before officially launching it? We want it to look like a lively place before new folks pop in.

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Have you ever hired a freelancer to make some memes for your community? I was thinking of trying this to get some new members.

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How should a future CM looking for their first job build their resume?

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I need a magic spell to make employers stop asking community managers to design, manage ads and create strategies. As you read, a CM is in charge of your COMMUNITY. They're should not be doing the work of 4 people.

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Nobody asked, but here I share the best 5 tools that will ease your job as a community manager:

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Would you add or change something?

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I’ve started a new job and though they have a community, it has been stagnant for a long time. Would you face the change directly with a “we’re back!” style post, or just increase the activity without acknowledging the absence?

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I just left my job where I managed a community of 20-somethings and am about to start managing a community of people in their 40s. How different will it be?

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We have 3K followers but our Facebook posts are getting almost no reach. Help?

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I feel like a big part of what attracted me to community management was spending so much time in online communities myself. CMs, are you active in communities other than your own?

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Do you allow the community to discuss your direct competitors?

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