I know everyone is tired of this conversation, but I’m genuinely curious how you are using or being told to use AI on a daily basis?

My company is shoving it down our throats with an iron fist and we’re no longer allowed to have a gag reflex 🙃

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Use it to make your ideas easier to explain to people in other departments. Comps that would take a week now take an hour. Sketches that took an hour take a minute. Music demos don’t need my bad voice singing them.

It’s not about better ideas, it’s about tools to help you share the craziest ideas you have with people who don’t understand an unfinished product easily.

likesmart

Great point!!!

There’s a key gap between the C Suite excitedly demanding everyone use it and everyone wondering how to use it. C Suite only knows they have to have it - the boots on the ground are scratching their heads wondering why. Those who bridge that gap will succeed. Otherwise it’s just another trendy fail.

likesmart

AI is just another tool to direct toward your will and purpose, not the other way around.

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Do they care about how you use it? I thought the American way was to get it done no matter how.

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I use it heavily on smaller, non-conceptual grunt work. TBH, it’s probably completely expected with how tight timelines are right now.

I have been told to “Just ChatGPT it and make it sound it better” on numerous occasions. It’s the stuff account is just sick of and wants to be done with.

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