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Chief
Sr.AD - 110-130
ACD - 140-180
At a holding co—
Consumer
Sr AD - 85k - 110k
ACD - 115k - 165k (big range, I know)
Pharma
Sr AD - 90k - 125k
ACD - 130k - 200k (oncology on the higher end)
Source: worked at Omnicom, Publicis, and WPP.
Rising Star
Also try this https://docs.google.com/spreadsheets/d/11obKJpckWJNyEYPdhHM0iaGp0x4QoVk_7aitRC5zVlc/htmlview?usp=sharing#
I think 120-140k is reasonable even at a non-pharma place. NYC is expensive
That’s a backward question. Instead, I’d try asking myself what value am I bringing to their team and what leverage would that bring to their clients?
You can have two ACDs. They both have the same skills, same years of experience, but one gets 1.5x or 2x more than the other. Why? It’s all about the value they bring.
The salary anchor is a good start but don’t forget to negotiate the shit out of it before you accept. Otherwise, you’re leaving money on the table.
Good luck!
Totally agree!
155- senior
175 ACD
This is funny.
Yeah what are these numbers...
Rising Star
90-120 senior, 120-165 acd, 155-250 cd
Thanks! What about in-house brands? Like Google, Facebook, Spotify, etc
150-200k depending on skills and background. we don’t have “senior” titles.