Omnicom wants to chat with me about a martech role on their Annalect team. I’ve heard not great things about that org though. I’m also not pressed about finding a new role so not really sure if this is worth the time. Any thoughts?

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Can’t hurt to talk.

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Omnicom is/has been making a very big push on their products and namely their Omni platform which has won of business bc of it.

But word on the street is their match rates are horrible, and they are trying really hard to integrate Flywheel which they spent a ton of money to buy.

First you will be on the product side aka no brining in/managing/directly responsible for revenue and clients. Meaning you are mainly overhead, so there will be this constant pressure to justify your worth/salary. So if there’s a huge account lost or loses, this role might be first on the chopping block. The first to go are non critical account roles.

Also if you are just working on one specific client, I would be wary of that. If a few then better but still hence my comments above.

Still no harm in chatting and they are making a big push for their products, platforms, martech and consultative services in general which many hold cos are trying to do. Bc revenue from fees tied to managing clients are being squeezed more and more so revenue diversification is big. Profit margins are much higher than with revenue based on staffing.

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Wouldn’t hurt to talk. You can always say no. I worked at OMG which is under Omnicom and it was the worst experience I had, we were understaffed, long work hours as in 9am-11pm. That said I also heard people who worked on other accounts who had opposite experiences to mine.

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Make them buy you lunch. Worst thing that happens is you get a free lunch. I worked for them. Just another bunch of holding company bean counters.

Avoid.

I’ve worked at several agencies under OMC and Annalect has been my favorite-culture wise. Annalect has its eye on bigger picture goals that expand beyond a siloed client. With that comes a lot of disruption and change to the media agencies current processes. I imagine thats why we are met with resistance from the other agencies. Ultimately I love the people work with day-to-day and what we do.

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