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I love love love direct comparisons. It’s so aggressive and companies don’t do it enough nowadays imo b

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I agree! So funny, and really good for creating a brand voice and personality.

I don't think it works for all industries. Savage comparisons work bc they are light hearted and meant to be comical. Calling out competitors in an industry like tech for example, can just make your brand come across as desperate or petty.

Hahah I am not going to lie, I love this. I really think it works well for our industry. And it gives people a good laugh.

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