What certifications or training do you think helped advance your career in account management? Considering a couple of options, but not sure if it’s worth it. Have any of you done something that actually made a difference in getting promoted?

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I work for a small agency and manage our internal marketing acct. We had very few processes in place when I started. I’ve since created, implemented, and trained our dept. on project mgmt for clients and am trying to convince the owner to apply those principles to our internal jobs. They are resistant because they just want the work to be done and don’t “want to keep spending money on internal jobs”. I’m confused because we’re doing the work either way and “spending” in labor/resources.

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