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Agree, but depends on what industry you are in. I find B2B sales different in the emotional regard, much more logic-based, and I enjoy that the most.
I worked with someone years ago who told me to remind people that "no change is the biggest competitor." What he meant was that sometimes you have to impress upon people that retaining the status quo has a cost and may be the most expensive choice over time. If you stand still and don't use a new solution, you'll be left behind.
“A piece of advice I learned later than I should have: qualify the human before you qualify the deal.
A buyer’s mindset, urgency, and willingness to engage will tell you more than any script, KPI, or CRM field ever will. If the person isn’t aligned, the opportunity is an illusion — no matter how promising it looks on paper.
Another lesson that completely shifted my performance: consistency beats charisma every time.
You don’t need to be the flashiest closer. You need to be the one who follows through, communicates clearly, documents properly, and shows up with the same discipline on the tough days as you do on the easy ones. That’s where trust is built — and trust is what converts.”**