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Chief
They are following the Booz Allen model of a staffing agency masquerading as a consulting firm.
I’ve seen this as well. The Allegiance group and Adecco have been pushing the same narrative. I ran across a small firm called OP.tech claiming to be a consulting company
I can see how they can do word salad and refer to themselves as consulting. In consulting they are selling hrs of their employees. Isn’t that kind of what a staffing firm is doing?