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This is high risk i would ask for 1-2%. Leading commercial when you have no customers and having to do GTM from the ground up is incredibly difficult. Tbh i am surprised they are considering a consultant for this role but maybe you are a rockstar.
It’s a health startup with very technical b2b product tailored to provider systems, big pharma, etc. and I’m a Medical Doctor with deep understanding of the product, its use and clinical applications. Which is why I’m being considered for this I guess?
No one can answer this for you, it’s such a wide gambit of answers that’s highly dependent on your scenario
You actually can figure this out, but it is difficult and there are a lot of variables. Have there been other companies that have IPO’ed in the past 5 years like yours?