I have an interview at a healthcare agency tomorrow. Any tips or things to prep for outside of the usual behavioral or technical questions? I'm in SEM and I've never worked on a healthcare account before

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Be prepared to answer “why are you interested in healthcare?”

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I guess like any other agency, familiarize yourself with recent work they’ve put out that you like, and it’s always good to talk about a recent culture initiative that spoke to you personally - showcases you are a good fit culturally.

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Unfortunately they haven't been specific about the work of case study specifics. Or even their client list.

Which KPIs are typically used? Also any strategic questions to prep for

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