I have an interview with BCG for an associate consultant any tips

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OP - once you’ve got the interview, the only thing that matters is how you do on the interview.

Your experience and academic background have been judged above the bar. It’s pretty binary, no bonus points for more experience or fancier schools.

Good luck!!

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But you get hella lotions

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Ok you can be honest with us, but please dont share that in your interviews

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Be yourself and knock those case studies outta the park

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My biggest concern right now is that I have about only 10 months of full time experience and I graduated with summa from a state college

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I’d go a bit further in terms of positivity:

Unilever is a great company where learned a tremendous amount and have worked on several very interesting projects I was able to XYZ. However, I’ve observed there are are many bigger, higher impact opportunities, such as XYX and often these take an external all perspective. perspective, and I understand is these types of high impact opportunities is where BCG often provides great value to its clients. While at BCG, I’d be able to XYZ and gain exposure to XYZ.

You can frame this as 100% positive , No need to say anything about the challenges of change from within as an analyst.

Hope this helps!

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Don’t let them mindfuck you. Slow down. Think it through. Identify the illness, not the symptoms. They love root cause analysis problems.

Why making sudden departure from Unilever is going to come up.

Shit, you already did interviews and landed a job. It’s like that, but consulting. Clearly you’re not completely stupid, you got your first job

Thanks

I want to leave Unilever because I know there is no room for growth within the company

To SA1's point, focus on why BCG is attractive to you in your interview, not why Unilever is unattractive.

Talking about our culture and development opportunities will make the interview positive and give the interviewer the space to open up about their experience at BCG. Talking about Unilever's lack of upward mobility may devalue your trajectory story and not provide that clear jumping off point for you and the interviewer to have that fit conversation.

My main point I was going to mention is that I want to solve more strategic problems. At unilever I am focusing on more tactical issues. In addition, I want to be able to solve the worlds toughest problems

Good reasons. Having in example of each (an impressive tactical problem that you've worked on and a strategy question that excites you more) in your back pocket may go a long way to filling out the minutes before the case.

OP no offense but that sounds like its read directly off some consulting shop website. I fully agree with BCG3; it will be ok to have that as your main backbone but make sure you have plenty of next level details and personal examples and stories in case you get probed

I tried implementing strategic steadies within unilever where I wanted to reinvent the way to reduce purchasing patterns but my idea would take a year and they didn’t want an analyst working on a major strategic project

OP, It’s still not coming though as you speaking.

WHY do you want to work for BCG? The purchasing piece is interesting, but you need to spin it in a way that doesn’t sound like you’re bitching about mean old Unilever

Unilever is a great company where I was able to learn a lot and work on some interesting projects. I was able to create tactical projects to help them increase warehousing capacity, decrease inventory levels, and streamline a few processes. However, working for a large CPG company it is difficult to implement a major change with in their supply chain at an analyst level like when I was trying to reinvent the wheel in customer purchasing patterns. While at BCG I will be able to work on strategic projects for an organization and I know that BCG helps many CPG companies implement major changes within their supply chain

Definitely the closest you've come to a great answer. Keep refining it.

As opposed to the other responses you've given, this one displays the self-awareness to realize that every job can provide valuable learning experiences, even if those experiences come with limitations that, with thoughtful reflection, you understand make you a better fit for a different opportunity to add value. Hitting the wall here comes across completely differently.

Before you sounded bitter and a bit entitled because a multi-billion-dollar employer didn't let a fresh graduate monkey around with their company's years-built backbone on a whim. Now it sounds more like you are ambitious and you want to port your industry experience into a place with the reputation, resources, and authority to really make a difference on problems that you have thought deeply on and genuinely care about. Not hard for me to pick who I would hire.

Not bashing or having bitterness toward your current employer is important because you may have clients and teammates that you don't mesh with at BCG. This transition sheds light on how you would handle that situation.

Thanks helps a lot

Thanks

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