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I’m looking to make a shift to branding design. The agency I’m interested in is looking for both digital designer and branding designer. Am I better off applying for DD to get them to notice me first?

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No, apply for what you want and use your cover letter/email to explain the transition you’re trying to make. Think about it from the other side, they don’t want to be jerked around by somebody who said they wanted one job then came out and said they really wanted the other. Now if you work there as a DD for a bit, told your CD you wanna transition to branding later (after they know you and like you, so like a year in) that could maybe work depending on their needs. But don’t lie when you apply just to get attention, cause you’ll get the wrong attention.

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AD1 Great answer. Thank you!

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