{ "media_type": "text", "post_content": "Leaving soon for brand management role in CPG which I’m really excited about but curious if this will close the door to opportunities (product marketing, non technical product manager) in tech in the future. Really interested in the brand management role but if I end up not liking it the comp trajectory is not nearly as good as tech and wanted to know if that door will still be open. 2YOE, if I make a switch would likely be at 4-5YOE assuming I don’t go MBA route", "post_id": "609629b7db0c30001bfa7525", "reply_count": 5, "vote_count": 6, "bowl_id": "5ae4a4f739e7cb001391ec8b", "bowl_name": "Consulting Exit Opportunities" }

Leaving soon for brand management role in CPG which I’m really excited about but curious if this will close the door to opportunities (product marketing, non technical product manager) in tech in the future. Really interested in the brand management role but if I end up not liking it the comp trajectory is not nearly as good as tech and wanted to know if that door will still be open. 2YOE, if I make a switch would likely be at 4-5YOE assuming I don’t go MBA route

likesmarthelpful
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Brand is great for marketing and sometimes P&L. Skills do not translate well for product, you’d probably need to get an mba to pivot.

likehelpful

Gotcha, that’s good to know. Role would have ownership of p&l and be heavily involved in marketing, operations, and product development. What are typically core skills for a pm in your mind?

I’ve seen a lot of ex-CPG folks at Google for PMM roles.

like

Do you mind sharing the company? Looking to pivot pre mba as well

What was your role and yoe? How did you get past the typical brand management background that they ask?

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