New to branding: what’s the standard process?

CW here who’s kinda new to branding. Curious to hear in broad terms how brand process works at small agencies (<15 people)? My design/brand shop has a pretty haphazard process that essentially hinges on interviewing client stakeholders and formulating the new brand around how they describe the current one. Doesn’t make a lot of sense to me but I’m too green here to offer other routes.

like
Posting as :
works at
You are currently posting as works at

Related Posts

Need all opinions I can get. Interviewing at a place, and there are a few flags. (Details in 1st comment)

like

On a phone call today, my client suggested our project team provide 24/7 coverage for scanning support. My team size is two, including myself.

Post Photo
likefunnysmart
like

Hi everyone, applied for an investment consulting internship few weeks back.
It's a client facing job, but it might come at a later stage of a job, maybe after finishing my internship and getting a job offer.
I'm interested to know what is the must develop skills, must take courses or must read books to get insight, develop the required knowledge and skills for the position. I majored in business management finance and currently preparing for CFA level 1. Thanks in advance ☺️

like

I'm holding an offer from MakeMyTrip and another offer from OlaElectric. Ninjacart is willing to make me an offer. But they're saying that they'd discuss the offer only after the other company that I'm interviewing with has come up with an offer first. There's been a delay from HRs of the companies in a similar way. How do I urge them to send me the offer letter without sounding pushy? I had reached out to some of the HRs myself. Would that be too awkward if I accept & back out their offer?

like
like

I recently had an interview with HCL and cleared 2 rounds of technical interview. I waited for a week for HR call but no such call was received. I then contacted the POC who scheduled the interview (he is an HCL employee) and he said that I have been shortlisted and will receive HR call shortly. This was 1 week ago and I have still not received any call. Has anyone else faced the same issue? And if yes, should I even expect a call fro HR?

My salary just got frozen @ 55.5k (SALT Tax, 1 year of experience). Should I start interviewing for other jobs? Worth it to stay 1 more year and “maybe” make senior? (PwC is 3 yrs to senior standard, 2 yr is early)

I have a Master’s in Accounting, and have 1 more CPA test then I’ll be done. Not sure if I have a strong enough resume to receive decent exit opportunities as a first year associate. I’m about to have busy season again and work 60,70,80,90 hour weeks at my low salary. Please advise!!

like

Hello Fishes,

I joined CG on 27th July, the first project require me to work on documentation not related to my tech(networking) this I said no and went on bench.
The second project/client they tagged asking me to wrok on FTP L1 Monitoring and t-shoot.
Again this is not relevant to my exp(6 years in Network).

How to get released from this? the upper line is not in touch with me not they responding with update

What options do i have, what if I abscond?

Will they give me exp letter?

Facebook (Meta) Hi. What do you think is the highest paying role/job and at what company for a 3 YOE project manager? Is more than 100k crazy? Facebook Netflix

like

I’ve been phished so many times (due to checking emails while on client calls, or while my kids are screaming my name) that I do not even know how and when to fully distinguish if I am being phished or not.

funnylike

Hi fishes. I am a fresher and have been recruited as an associate consultant into tech consulting via campus interview. I join in a few months and my package is 7lpa fixed plus 80k variable. I plan to stick with EY for at least 2-3 years barring exceptional circumstances. How can I expect my salary to progress over this duration? Thanks!

like

Hi Fishes,

Most important question:

1. I was on bench in my company since April 2022, So since may I was started looking for the opportunities for better pay but didn't got any offer still attending interviews.
2. In June 2022 i got know that I will have to work on 2 client's project which will be 50% 50% allocation on both sides.
3. I will be getting offer soon from one of the MNC, In that case what should I do?? Should I resign or go ahead with 2 client's project in my organization??

like

UPDATE (RE: SoCal Assistant Controller Interview)

So after two weeks of waiting (and giving up on the idea of getting the job really), the recruiter got back to me.

They said due to month-end and quarter-end close they were busy and couldn’t get back to me as quickly for a “good update”.

The recruiter said the CFO enjoyed our call, she, the CFO, will call me next week directly to “discuss some final things”.

Not sure if Im hired or not, but are there any questions about the job, comp (cont.)

like

Hello, I've been working as an SEO Analyst for almost 2 years now. I have been handling and implementing content writing, content marketing, internal linking strategies, rich-result optimisations, keyword analysis. I'm located in Bangalore. I want to jump to other company for a hike in my salary, can anyone please provide me such information where I can contact and proceed with interview. I have an updated CV ready, ready to share if anybody interested.
Thank you,
Syed Furqan.

like

I have my final interview at Headway for Software Engineer on Monday, any specific things I should prepare for? I chose the full stack technical interview.

Any tips appreciated!

like

Wrapped up 3rd interview (including initial HR call) on earlier this week Director… when do you think I could get a offer?

like

Hello,
Any HR from Accenture who can consider my profile for Qliksense developer (6years experience). I have been trying for this company for more than 2 years now but not even a single interview was scheduled. Worse part is if the profile is already in the system, it doesnot consider it for other jobs. I can see a lot of postings in job site but cannot apply in those.

Any help would be appreciated.

Thanks

Hi i have attended interview with TSYS for mainframe developer position on july 16th and on the same day cleared three rounds,HR told will get the update within three days...till now I have not received offer letter recently HR replied me like we didn't get instructions to roll out the offer ...
Anyone help me how long it will take to release offer letter in TSYS

like

More Posts

Do you have a clinic cat? How do you keep them safe from the other animals?

like

Got rejected from one of my desired tech companies, it's agitating but at least they didn't ghost me.

like

Just a floofy boy, watching the leaves fall

Post Photo
like

Hi Guys,

I have an OL from LTI with a CTC-20 Lpa..As my mother had brain surgery, i need to be with her. i have asked HR to provide WFH. Does LTI support in these kinds of cases?? I have also asked HR to set up a call with the Project Manager.

Comments pls ..

like

VC / PE / MMB comp and trajectory comparisons? Is it better to stay in MMB until later in your career then switch to PE/VC or better to make the move earlier.

likehelpful

On the chopping block. actively looking. anyone hiring?

Can anyone refer me for specialist role in HSBC India HSBC

Post Photo
like

I was interviewed for Angular. In JD it was mentioned Angular + Node.
I was told it's a second shift project, with MEAN technology stack.
Client is AT&T.
Anyone having idea about this?

Can anyone share their experiences in PwC delivering deal advisory? What’s a typical day for a senior? What are pay and hours like? I was sure I wanted to do FDD but I just came across this type of work and the hours seem better and it isn’t all accounting based. Appreciate the help.

like

Anyone from A&M willing to refer me. Will be great to have a conversation. They are hiring for the role I am interested in. TIA

Looking for wisdom and advice on first day-first few weeks as a planner for bigger agency/account? Any advice on best practices things I should be doing vs not doing to get acclimated and make an impact. Please ☺️

like

You made it! It's Friday and the week is over. Anyone have fun plans for the weekend/halloween?

like

LTI- is Looking for AbInitio.
Primary Skills : Ab-Initio, UNIX Commands, UNIX Shell scripting, Control Center
Experience Required 4+
Candidates who can join in 30 Days, DM me your EmailID

like

Currently interviewing for an Associate Partner role with New York Life. I have 15 years experience in financial services. What should I be asking for when it comes to salary. The range they give is $60k-$160k base, not including bonuses.

like

Help me to get a job as a 3D Artist

like

I’m bored in an airport. Vowed not to bring my laptop and my flight is delayed 2 hours. Can we spark a controversial thread? Post your unpopular opinions below!

likefunny

Are there any amazing creative directors in Minneapolis? I need someone I can believe in if I'm gonna move there.

like

I've been waiting tables for the past 20 years. It's a decent job that has gotten me through some difficult times, but I am getting old and tired. What career path would be most advisable for me at age 40?

like

I was recently interviewed by Hexaware. How much notice period is acceptable by Hexaware ?

Can anyone please refer me.
Tech stack - .Net Core + Angular/React
YOE - 3.5
NP - 1 month

Additional Posts in Advertising

What’s the best way to blindly reach out for a job? My dream agency is one of those ones that never seems to actually post job ops. No real connections yet, either.

like

Now I’m curious.. BEST clients you’ve ever worked with? I’ll start - Disney, Fox theatrical.

like

In a typical advertising creative team structure, who vets the new hires? ECD? CD? Trying to get some clarity as I work at a small shop with CD being the highest title.

like

Is there an “ideal” time to interview?

like

I’m bored in an airport. Vowed not to bring my laptop and my flight is delayed 2 hours. Can we spark a controversial thread? Post your unpopular opinions below!

likefunny

Are there any amazing creative directors in Minneapolis? I need someone I can believe in if I'm gonna move there.

like

Freelancers -- what health insurance do you guys use? I really need to leave my current place but it's hard to find another gig that isn't freelance to full time. But I also need health insurance.

like

Dogs in offices are cool, but who's offering some comfy siesta benefits? 😴💤

likesmart

I’m looking to make the move to London — what are good smaller shops there? Any recommendations for how to take the plunge into shifting from the states to there? How to get an in into networking etc

like

How’s FCB NY these days?

like

Men 🐟: Is the unwritten rule of urban spacing dead?! Too many guys ponying up nice and close lately. Ladies, do you have any similar unwritten rules of the bathroom?

like

Is it had to become an Art Director for a fashion brand? Because I was told if you aren’t familiar with Textiles, patterns and fashion merchandising it’s hard to get into.

like

Can we please be done with vertical video? It’s completely opposite the human field of view, looks horrible, no camera other than a cell phone shoots it. Seriously dreading IGTV.

like

Grey Merge with AKQA, VMLYR merges with Geometry. Are those „mergers” just the coverups for potential wave of layoffs?

like

Any senior art directors at NY agencies looking for a new partner? Pref someone at BBDO, DDB, TBWA, Droga, Wk, Mother, T+S.

funny

How long can you go without having anything to do before you get laid off?

like

I think I’m potentially about to be fired this week in retaliation from my boss...what should I do?

like

I read a lot of posts here about difficult bosses, difficult clients, difficult partners, terrible briefs and terrible agencies. All that might be true. But it’s getting old. What I’d be interested in hearing about are the stories of how people have overcome the challenges. How did you sell that big idea? How did you fix a relationship? The world is not going to get easier. So maybe we can help each other get better at dealing with it. Who had a win recently? How did you do it?

likeupliftingfunnysmart

I need honest opinions! How do you feel about agencies keeping a person on a Full-Time hourly Contract without any clear sight of offering a permanent Full-Time position?

Is it a reflection of your performance or the employer? What are the pros/cons of being contracted? Thanks!

like

Does anyone know what You & Mr. Jones does? Do they have traditional roles at all? What kind of work they make (if any)?

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal