{ "media_type": "text", "post_content": "Tips on negotiating/evaluating compensation packages that include equity?", "post_id": "5c4f147d38d12100188b3686", "reply_count": 11, "vote_count": 7, "bowl_id": "5565cfca8b2b9a03009acf57", "bowl_name": "Advertising" }

Tips on negotiating/evaluating compensation packages that include equity?

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My experience with equity is that if a company uses it for total comp, it’s effectively candy for them. So don’t sell yourself short. When I asked for a larger total comp package, they couldn’t meet my base salary demands and subsequently offered 4x my original equity offer. Their second offer was higher than the total comp I asked for. I didn’t have much leverage, but I pointed out that I am not one to jump around given my employment history.

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I did have an atty look and was about to successfully turn down the equity offer (it was actually good but I’m not financially able to pay taxes on it next year - also buying a home) and keep it open as an option for next year and also nego a better bonus instead.

It depends on if you are talking about a new job or one that you have been at. If you are taking about an existing job and you are looking to increase comp, including equity, you have a track record. You need to do a little work and figure out what revenue you generated. If it's a new job there will be a question of what will you bring to the table in terms of profit. One thing to leverage is that equity implies you want to have a long term commitment.

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I. AM. JOB

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Whoever offers you equity is only appealing to your greed. Real equity is reserved for capital partners. You’re being played....

Not sure how you know so much about me and my current situation to determine that I’m being played...so thanks for the help? And this is why this bowl really does suck.

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Equity is equity...

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