What is the biggest misconception you’ve had to deal with/overcome in advertising?

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That having a good idea matters more than being good at selling ideas.

Related: That the best idea wins.

likesmart

The biggest misconception is that the big award shows = the best work and best agencies.

It’s been a real eye opener to see how scammy they are now, and how the top top agencies don’t really put as much weight in awards as they used to.

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The misconception that I’ve joined a family.

likefunny

Don’t talk to your Mother like that

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That it’s anything like what was described in “Hey Whipple” anymore. I didn’t realize there’s a reason why that book mostly cites ads almost as old as my parents.

likefunny

You know what, got this book in college, never read it. Must be why I’m so good now.

Hey Whipple, squeeze it yourself!

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I’m a woman in the biz for 15 years. Where shall we begin?

likefunny

I can’t disagree with that. I have definitely experienced the mean-girl takedown. But they’re also the best at lifting other women up. Like everyone of every gender identification, women are a mixed bag. I’ve also had male managers champion me and male managers undermine me. When women come after other women it definitely feels worse.

That anybody really cares what we do.

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They kept talking me it was all about the work. Believing this was my biggest downfall.

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What’s it about? What does this mean?

That our job is 100% about giving the client what they want.

That might be the case in MARKETING. But as a creative we ride that fine line with what we can sell in (and convince them it’ll work) and what WE think is cool. No one is trying to win Effie’s, simple as that

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Agreed on the first bit - We shouldn’t be giving them what they want, we should be trying our hardest to give them what they need. Though I’d argue our barometer shouldn’t be what we think is COOL. Our job is to use cool (among other levers) for an objective. We aren’t artists, we have an actual goal.

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“Do you watch Mad Men? My husband is like Don Draper.”

the misconception that i make a lot of money because i work at a top agency (or in advertising in general.) i make 65k and can’t pay my bills, overdue credit cards with 20k, 100k in student loans………… but you know, suffer for the “amazing creative opportunities” right? lol i’m pretty over it

I hear ya, and that sucks - but the hard work will pay off and sooner than later you’ll get a couple fairly significant bumps. Godspeed!

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Young professional with 3 years of retail banking experience, 1 year of claims experience, and now roughly 6 months into insurance sales. Between selling in retail banking environment and every month of insurance sales regularly pacing 200% or over to goal. Loving comp but not loving the call center environment and hoping to move to another lucrative sales position with less non stop calls. Any suggestions?

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Those of you that interviewed at aws sales, did your interviewers go through specific bullet points on your resume?
I understand its lp focused, im just curious if ppl used examples outside of their resume for majority of their stories.

Did they ask you specifics of your resume bullet points?

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My highest role was a Director of Business Operations(85k), but I am looking to get into sales just want a higher income for my family. Any advice so I do not start at the bottom? Looking to start yesterday.

Any referrals would be greatly appreciated.

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I’m a SC on 67k in consulting. Would you leave consulting for 100k for M grade in industry or play the long game in consulting?

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Real question so real responses please: how is racism defined? I thought I knew growing up but it seems like maybe I was wrong. Websters defines it as...contd.

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Do any of you have a favorite pre-workout and/or post-workout protein shake? Looking into some to give me energy for sitting at my desk all day 🙃🙂

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Is anyone utterly confused about what they want to do long-term?

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Looking for some software or tools recommendations for
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Currently single with no major financial obligations (no debt, no car, etc.). I feel like I make decent money ($225k) but somehow can’t seem to save at all. Anyone else feel like this?

likefunnyuplifting

Anyone working with Goldman Sachs in the engineering field up for a little chat ? Kindly do me Goldman Sachs

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Serious question from a happy software engineer, what do you all love about your work/actually enjoy doing during working hours?

I'll start; I'm privileged enough to have been given the opportunity to work and learn deeply on Linux and Kubernetes, and I get to tinker and play with them all day. Problem solving with them is a "fun" part of my job.

Of course most things aren't roses and sunshine, but I'd love to hear the positive parts of what you are doing, or what you like to do at work.

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Has anyone had a service dog? Did you bring them to work? Looking for experiences and feedback. TIA!

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I have got opportunity from Estonia ,monthly gross is 3000 euros is it good option to move Estonia,is it a safer country how's the life there I want your suggestions

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Transition manager with overall 12 years experience, looking for Transiton manager, project management or program management opportunities..

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Additional Posts in Creatives

Are Creative Directors rich?

likefunny

Who else is constantly given briefs with influencers baked in as a key component of the solution?

Are there any CDs working on Post Mates, Grub hub or Door dash. I just wrote out a whole campaign for fun. Print, commercials, activations, etc. Would love to pitch it.

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If you could work at an agency for the rest of your career, would you do it? Or do you see being a professional creative as a means to another career altogether?

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If you were offered a job at a great agency but working on just one brand, but it was a big one like Nike or McDonalds, would you do it? Being siloed sucks, but maybe worth it for a big account?

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Thinking about making a move from agency to our state’s PBS HQ. Obviously less money, but also more purpose. Curious if anyone has made a move for purpose>money/prestige/etc and if it’ll be worth it, or just make me miss clients and their budgets and the craziness of agency life (which I love)

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Anyone know of headhunters in publishing or entertainment, or good ones in our world who are savvy in such things?

How many unread e-mails do you have in your box right now?

I’ve always been comfortable concepting and writing. But when it comes to nitty gritty logistical stuff, I struggle. Like the discussions about aspect ratios, social post timelines, and the nuances of Facebook collection ads.

Can any other writers relate?

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Just me here hoping that slack never adds the “read” notification on messages.

likefunnysmart

Has any creative here ever tried to make the leap to leave advertising and be a film maker, photographer, illustrator, etc.?? I’m so tired of ad agencies and how draining the “creative” can be. Happiness is more important than a nice paycheck for me. Any inspiration success stories advice would be so helpful right now...

likefunny

Regarding insane working hours: what if creatives unionized?

Just curious what y’all think.

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I have no talent for awards work. What should I do?

Living outside of NYC and remote interviewing for a job, landing an offer, then relocating to NYC -> anyone ever done this?

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I want to become an art director with zero design skills. I’m going to have someone else comp everything up for me. The ideas might be solid. Who wants to hire me?

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FCB Health Chicago - What’s it like?

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What makes a bro?

likefunny

AKQA NY thoughts?

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I love living in NYC. Unfortunately, I haven’t found the kind of job I want here. Can someone suggest me other states where creative agencies are actually hiring?

likesmart

Trying to find a video example of where a person stays in the same place in the frame but a new scene is revealed by a wipe or mask. So it’s the same person but their wardrobe and set will change around them. TIA

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