Zoom kills creativity.
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Rising Star
LinkedIn kills creativity
This. SHOUT THIS FROM THE MOUNTAINTOP.
Pretty sure there are a lot of other things killing creativity in the ad biz right now. Zoom isn’t the problem here.
Pro
Precisely.
The actual creativity killer is nobody thinking on the brief alone for even a little bit before showing up to a digital or in person brainstorm. If you bring insights, problems to solve, inspiration, etc, that makes or breaks it to me, not method.
😴
Zoom is great, I think the greatest creativity killer is WFH
Rising Star
Lol, more like MicroManager 1
Chief
🙄🙄🙄
Zoom has killed my soul but that's beside the point. It can't actually be blamed for everything,
Chief
Nope.
Idk if zoom kills creativity but being in person certainly helps. So much easier to share ideas when you can just walk into someone’s office and get genuine feedback versus scheduling 15 minutes on a calendar for the next day to mayyybe have something fruitful. Also sitting next to someone to crack problems that arise is way easier too. To each their own though what a beautiful world!
Nah, Mischief, for example, is permanently WFH and they’re by far creatively superior to any other agency out there.
I believe it. Very intestesting read. Thank you for sharing.