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Hi Fishes,
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Is Google the end game?
Hi Fishes,
What’s variable payout range for D1?
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Is your product a market leader? If you have low .market share then get out! Sounds like you are selling on pr alone, which is not good.
I wish I could’ve provided all the details but I was limited in how long the post could be. I would say our company is one of the top MSPs in the area going off of client testimonials and client retention. We’re certainly not invincible though and there are plenty of competitors.
I don’t think we’re quite as bad as selling on pr alone, but IMO our marketing does need to be a lot more active. After my boss fired my sales manager, he also split the marketing persons role down the middle—making her both a marketing specialist and an ”executive coordinator”!! We should be running campaigns quarterly, and our Marketing should be highly customized rather than copy pasted from what our consulting team sends us.
Without focused marketing to maintain a healthy funnel of leads, a lot of it gets left up to me, and I’m only just NOW beginning to realize how much I needed to be hustling to make up for where our activities are lacking.
We do have an outsourced SDR starting this week too, and I’m hopeful that’ll be helpful in getting me in front of more prospects.
I just don’t know if the fixes are going to happen soon enough to satisfy my boss (or me, for that matter!)