{ "media_type": "text", "post_content": "Any agency peeps have tips on working with a client’s internal creative team? Running into lots of issues where they have 1000 opinions but bare no responsibility for anything.", "post_id": "616af14be063ba002b4bd069", "reply_count": 4, "vote_count": 3, "bowl_id": "5565cfca8b2b9a03009acf57", "bowl_name": "Advertising" }

Any agency peeps have tips on working with a client’s internal creative team? Running into lots of issues where they have 1000 opinions but bare no responsibility for anything.

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The only big advice I have is - make sure the business client is in enough meeting with both of your teams on to reveal how incompetent their internal team is. If the business client doesnt realize the issue then, youre screwed. But often they pick up on it

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I read this book about talking to children where even if you aren’t going to give them what they ask, just repeating back what they’ve said gets them to calm tfd.

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Is there a roles & responsibilities chart anywhere? Make sure it’s defined who is doing what. It could be an instance where the internal team has been told they are expected to weigh in, but aren’t allowed to take projects that are covered in the external agency’s scope. If that’s the case, try finding someone on the creative team who could be your inside “man” and give you insights before client presentations, so it doesn’t feel as combative in the room. And if the internal team is not taking any responsibility, make sure you’re defining your scope of work as clearly as possible, and pushing back on anything outside of it. Even the number of revisions, because if your client sees the creative team causing additional fees in rounds of revisions, they may not be invited to review sessions anymore.

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Thanks for this

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