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Community manager is a dead job. So are entry level strategy roles. Work your way up for a few years in media, do some courses, then apply.
Strategy is stupidly hard to get into on the ground floor rn, even at shops that value it. Would argue that most jr roles are investing in someone's potential because the function they bring to the table (mostly research) is quickly being devalued by efficiency tools. Every junior I've seen hired has just so happened to be a "ohhh, you might be clever" hire.
So if you're already in the door at a shop, your best bet is prolly to make a lateral internal move by cozying up to your strat dept. There's a lot of overlap in thinking with comms planning, so mostly a matter of framing some of your existing thinking one click higher in the process.
...with all that said, media's a good place to be in this market.
I followed this exact path. Media planner @dentsu to strategy @fcb over the course of 2 years. Right now, it’s gonna be nearly impossible to make the switch. What I would do if I were you:
1. Network like crazy. You will never get in a creative agency without a referral.
2. Write your own briefs and publish your best ones on LinkedIn / portfolio site. It will teach you if you actually like the job before chasing it down.
3. Approach media planning like comms planning. Given the creative idea, what places, times, occasions can we break into? What partnerships could work for a brand act? In the IAT, champion the creative agency’s ideas and build on top of them with sharp media thinking.
Ugh I’m in the same boat. Been trying for years. Manifesting for us
Check out Motion - they have a lot of good learning materials for creative strategy. They’re actually running an 8 week boot camp with 2 hour classes every week rn but the first day is tomorrow so I think it’s probably too late to sign up. But sign up for their newsletter, read the PDF guide on their site, watch the sessions from their annual summit, and follow the experts they feature (Social Savannah, the Marketing Operators, etc) and you’ll learn a lot.
All agency budgets are being gutted except for media roles. Might not love it but it’s a whole lot safer.
You could move towards social media strategy instead and then it would be a more lateral move later