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Hi Fishes,
I have 5 months and 10 years of experience in Fullstack .NET application development. I am actively looking for a change. Plz do suggest any openings.
Skillset: C#, ASP.NET MVC, HTML, CSS, Bootstrap, JavaScript, AJAX, Sql Server, Entity Framework, RESTful apis. Have work experience in all phases of the SDLC in Agile delivery model.
Thanks in advance.
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Responsibilities include pulling stats off the internet and making shit decks
@Director 1.
Errrr, no.
@OP you are correct. It is kind of a hybrid media planning role that’s more connected with the core team. They can do great work, but in the agencies I’ve worked at, they did not “set the strategy for the whole campaign”
There are media and creative comms planners. Same title different jobs. If a brand planner figures out what the message is, the creative comms planner figures out how the message shows up, and the media comms planner figures out where in media it lives
At R/GA we say that we act as the connection between media and creative. Translate creative concepts into media tactics and help creative teams via task briefs and comms framework/strategies.
Mostly redundant now that we have ux and experience design.
I try to keep them off my accounts. Waste of an FTE
@OP maybe you are in too many bowls?
More like Brand planner plus media planner
Comms planning at OMD is a deep understanding of the consumer and articulating how the creative idea comes to life across consumer touch points. Doesn’t have to be just paid media. The comms platform and framework serves as your filter for how you activate. The “how” that eventually informs the “what” (media channels, tactics, partnerships, etc.)
Creative agencies think they own this job but I would argue media agencies are better positioned to deliver. We have way more data and research available. Many creative agencies don’t understand what a comms platform is because it’s not employee on every account. They get all upset when they think it’s a rewrite of their brand platform. It’s not.
What office are you in OP?
There’s a comms planning bowl
This is what keeps coming up when I look for the bowl
I also tried communications planning
Comms should set the strategy and insights for the whole campaign. From creative to media
From my understanding they set the channel strategy where as media planner set the budgets and keep track of the budget so that it stay true to comma
Read this https://medium.com/thenextgag-interviews/julian-cole-comms-planner-421e89da6c67?source=collection_home---6------1----------------