{ "media_type": "text", "post_content": "Is it more cost effective for an agency to have full-time editors on staff or hire freelance as-needed? I work in Chicago, so please keep that in mind when the day rate discussion inevitably happens.", "post_id": "5d04f3be21f51f001d3eff61", "reply_count": 10, "vote_count": 2, "bowl_id": "5565cfca8b2b9a03009acf57", "bowl_name": "Advertising" }

Is it more cost effective for an agency to have full-time editors on staff or hire freelance as-needed? I work in Chicago, so please keep that in mind when the day rate discussion inevitably happens.

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Generally, freelance. You need a lot and steady stream of business coming in in order to justify the start-up, overhead and salaries for building an in-house. It’s extremely hard to maintain that level year-round.

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I’m an in-house shooter/editor and constantly have work. I can’t imagine how much money my agency would be spending if they hired a freelancer for everything I did.

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You add value by shooting. That’s huge. But I feel like most in-house editors aren’t so versatile. Ours somehow keep their jobs by doing/know how to do the bare minimum. If you’re going to have FT in-house production, they should be saving you money, not burning it out back in a dumpster. The amount of money agencies waste is incredible.

Find an editor/shooter/animator. They exist and will save the agency and clients $$$. No one just has one speciality anymore.

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Typically freelance as needed unless it's an agency specializing in retail or regional adaptations (auto, telecom. Etc)

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Ok, so my agency is operating at a loss then? 2 full-time editors.

In that case, then i6’s probably not a good idea to have them there all the time. I’ve worked in agencies that had full time editors or post production people, but that’s because these agencies had a lot of need for low budget online content edition constantly or low budget TV spots for small clients or also to save money on stuff that was fairly non-complicated to edit. If something needed to be top notch then it was sent to an editing house outside. But these in-house people were busy all the time.

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