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What’s a PMM?
Paid Media manager or product marketing manager
I'm a Paid Media Manager
Subject Expert
The range is wide because PMM scope varies wildly — but here's a realistic NYC baseline at 5 years: base salary $120-145K, bonus 10-15%, and equity if you're at a tech company. Total comp realistically lands $135-175K depending on company stage. Series B-C startups often out-pay enterprise on total comp due to equity, while big tech (Google, Meta, Amazon) pushes $180-220K but is increasingly harder to land. Agency-side PMM roles are the outlier — same title, often $20-30K less with minimal equity. The variance you're seeing is real. Are you comparing base only or full comp packages?