{ "media_type": "text", "post_content": "Most bullshit case study that won big at Cannes?", "post_id": "594f451c8771ea001087dbdc", "reply_count": 12, "vote_count": 7, "bowl_id": "5565cfca8b2b9a03009acf57", "bowl_name": "Advertising" }

Most bullshit case study that won big at Cannes?

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Post-it Wars as "self promotion"

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Refugee Nation, Love Song Written By A Murderer, Cheetos Museum. I could keep going.

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Spectacles winning a design award 😑

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Skittles white packets (give Rainbow). Utter bollocks. Never saw it in real world. Done purely for awards...

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Great post. "Cheetos Museum"...ditto

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The original 'rainbow' campaign was Rainbow Laces...by CP+B. That was something actual sports people did. And still do. Since then, it's just been one-off scam stuff. Like Proud Whopper etc. $10 for guessing which stuff did better at Cannes...

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The human trafficking war thing. What did the agency actually do? Is that product available?

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Plus it's a total steal from Doritos Rainbows in the first place.

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Chat yourself, maybe

Venmo micro hack

Actually is easy to spot the ones that are not a complete bull

Easy to name the ones that arent

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