POC creative interviewing at an agency in Portland. I actually never knew about how white Portland is, (around 80% white) until I did some research. I’m used to pretty diverse cities like LA/NY/CHI. Any POCs living/working in agencies in Portland share your thoughts?

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The first thing it comes to mind when I think of Portland OR is white people with this exact tattoo

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Not all those who wander are lost you know.

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Not in PDX but wasn’t there a scandal at a non-WK agency involving a culture that was very anti-POC? Feel like there was an article in a national magazine about it.

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I can't speak to the past at Swift, or even the present. But Don Shelford, the ECD there, is perhaps the nicest person in all of advertising. I'm guessing all this happened before his arrival.

I have mostly been here during Covid times, so I can mostly speak to my remote experiences, but before that I was in-house in person. It really varies by agency. Some of them are alarmingly white (like 100%?) and honestly don’t seem to want to change, or don’t notice the problem. Some of them are far more diverse than Portland itself and they seem to be constantly patting themselves on the back for it, like their Slack channels are more about race conversations than work, and I guess that’s good but also exhausting as a POC. I haven’t really seen a middle ground yet, but still looking!

Become a hipster and cycle around everywhere and you’ll blend in just fine.

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