Whoever came up with the PopTarts Bowl is truly a marketing genius. They continue to raise the bar each year. Let’s hope they are picked to be a premier bowl as we move forward.

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Its Weber Shandwick's work!

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Honestly it deserves a lion and a Princeton case study

I know it looks like so much fun. I wish I could work for Brian‘s that wanna do fun creative marketing as part of the branding I get the serious professional. We wanna look like we know what we’re doing. We like gray and black as our brand colors brands, how do you get a fun client

Truly! Always so funny. Particularly in an age of social media, this type of content does so well

They’re SO GOOD. Continuously raising the bar.

Publicis (Le Truc/ Digitas) also concepted the creative!

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