Account Directors who work on project vs retained: what is the number of client related work streams you typically oversee?

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Depends on how things are scoped broski

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Yeah depends on nature /scope of the projects and how much support you have on the account team

That’s a hard science. I’m over 8.1m annual, and currently maintaining 83 projects as of this message for the current YTD.

Each project is a little different. Messaging, positioning, workshops, multichannel strategy - this is all significantly more time invested, while the time required to set convention organization is probably right behind that. What I then do for print and NPP digital projects takes a lot less work. Each brief is probably the most intensive part of the workload, and then the rest is ensuring QC is being adhered to from editorial and copywriting.

I wish it was a 40 hour work week routinely but I’d also wager it balances out.

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