Applying in-house for content marketing role. It’s obvious they want a design AND content guru, and I can only do one at a professional level (content - I’m not a designer)... (cont)

Posting as :
works at
You are currently posting as works at

I would pivot this into a way to showcase your brief writing abilities. Create a kick ass brief and explain how you would brief the designer.

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In last convo with the recruiter, they said based on applicants it’s becoming obvious they’ll need to hire a separate designer role, too - and yet their work sample test is one part writing test and another part “creative communication” test (they want me to make a “snackable,” creative communication that’s visually exciting).

I’m not a designer! Recruiter knows this, and seems to know that dual expertise is a unicorn piece of talent. So how do I handle this work sample? Should I just conceptualize the creative idea and convey the art direction I’d give to a designer? It’d be a losing approach - they obviously want the actual communication output - but I’m not sure what else to do here.

I would follow up with recruiter saying you received the test and wanted to know what the expectation is on the design since they are aware you are not a designer. Perhaps a mood board or existing examples will do. But def confirm expectation. Good luck!

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