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Read up on how to find synergies and General M&A approach. If I gave you a case such as company x is buying company y and we’ve been brought in to help company x find synergies - how would you go about it. Essentially think across the value chain - labor and non labor synergies for the cost side; products, markets, channels for revenue synergies. An alternate way think P&L down after you understand the business - revenue synergies, COGS / VC synergies, S&M synergies, G&A synergies and within each bucket think labor and non labor. I’d also be looking for business judgement e.g where do you think is the largest synergy bucket ; what’s going to be the biggest obstacle to get them; how do you deal with change management issues; if the investor / buyer is known to be an activist investor
Thank you for the insight.
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