Fun fact: Started working in-house last year, and every candidate I have interviewed since then wants to get the f#¥% out of the ad agencies so bad. Even people from good shops like Wieden and Droga.

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Kind of a self-selecting sample population, no?

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Obvi. If they didn't want out of agency world, why would they be interviewing client side?

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You'll be back mwahaha

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72andSunny: You hit the nail of the head. People are fed up of working 70 hour weeks. Unfortunately it’s the only way agencies stay a float: paying you a salary, and charging the clients hourly with 15 people working 70 hour weeks.

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Honestly, I would never even consider leaving the agency world if they just let me have my work/life balance. Period.

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I want to go client side!! Who’s hiring?

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Things have changed a lot since the glory days...

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Curious to see how this all shakes out. Client side has its drawbacks too. Unless they are a versatile brand they will have a hard time nurturing creative diversity. This will likely result in higher turnover rates and creative burnout.

Imagine this will also shake up the interview process since candidates will have portfolios with a narrow scope of work. In advertising you can touch many industries which is really beneficial. This allows creatives (or anyone really) to try out different industries and see what clicks. It is so hard to get into other industries without prior experience as you grow your career.

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What client vertical are you in?

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hearing this a lot more these days. clients really want to shake off the agency "fees". the prices they pay for fairly simple stuff, that is usually being hired out by the agency anyway, is absolutely absurd. so now they are trying to pull the same creatives in, for then to hire it out the same way, with people they want to work with.

in the end it's a win for creatives, because you rarely get to work with the production / creative houses you want because the agency is taking all the money...

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Yeah, where you at @AD1

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Or you can be working 40 hr weeks and work on bullshit projects like me lol I feel like there’s no happy medium so I rather go client side

I think we all pretty much knew this. Have you not read posts here before?

You guys need to look closer to find the opportunities. Not just respond to job posts

I worked at one big agency for 5 years and 3 of those years I did nothing but soap ads. Agency side can be boring as shit and can produce the same dull work. Every year it was the same thing. Commercial with smaller and smaller budgets. Corny social that they put media behind to make it look like people were paying attention.

Not all client side opportunities are the same.

But if you do wanna go to be client side and you don’t wanna do boring shit you have either a) work at a client that does cool shit b) move upstream at a client where you can influence the type of work that gets green lit. Then no matter how dull their brand is, you can start doing better shit

A) these opps are few and far between. B) you need to stop thinking thst strategists and account people are a waste of space and your meeting scheduler, and get to know what they really do and learn the business and find the opportunities where you can position yourself as that creative guy that can influence shit upstream

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