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Your enthusiasm is fantastic, but omg please chill with the ‘when can I get promoted’ thinking. You just landed your FIRST job in the industry. Stay present and focus on showing up in every aspect of your job each day and doing your best for the job you have now.
Career development is super important, but there are a bazillion more things to it than getting a promotion. You’re literally just starting out. Your goals should be to constantly learn as much as you can, develop your skills, your conceptual abilities, mastering a brief, being part of a team, responding and adapting to feedback, presentation skills, working with clients, etc. The list goes on - and this applies to you not just now, but throughout your career. I’m still working on my development in all of these areas, and more as they relate being an effective manager, because that’s all part of the job as a professional in this or any other industry. There is no artificial timeframe for going from very first job to mid level. It’s when the person is ready.
What you’ll soon have to accept is that so much of what you’re looking to accomplish is outside of your control.
While it may be true that the harder you work, the luckier you get, much of the riches and success in this business has been bestowed upon windbags and charlatans.
It very well may be more down to fate than anything else:
https://www.technologyreview.com/s/610395/if-youre-so-smart-why-arent-you-rich-turns-out-its-just-chance/
Usually people get a mid-level title (aka not Jr) around three years in. As for number of pieces in your book, generally you want to have 5-7 examples of your best work. Preferably larger projects that include executions in several mediums. Depending on what kind of work your current agency does it might be easier to group work by client if you work on multiple clients doing smaller executions. The best goal you can set is to treat every project - no matter how small - as an opportunity to do great work. Learn how to curate your own work. It’s okay to take all 30 headlines / social posts / scripts you wrote to your CD, but put your top 5-8 on the first page. Show that you can self edit. Look for creative opportunities for the clients you work on and take them to your CD when you see them. Aka X happened in pop culture and it’s something that would be relevant for the brand to get into “the conversation” online. Always keep your book up to date. Always note your role in every project you post. Prove yourself on what you’re assigned then ask for opportunities to work on other things you’re interested in. And finally, know that politics exist. Don’t get into the muck but make sure you are polite (by which I mean say thanks everyone! and the requisite niceties- they matter more than they have any right to) and come with potential solutions not complaints when you run into issues.
It's cool to have enthusiasm, but please take a step back and examine if you have enough data to set meaningful goals yet. Otherwise you're making a wishlist that may or may not be realistic.
Real talk: If this is your first foray into the industry, your last concern is when you can get a promotion. You need to learn the ropes, tighten your craft, and determine if copywriting is even your thing. A lot of people, myself included, get a job in their chosen field and find themselves pulled in another direction. In fact, I started out in copy and was happily working on media strategy by year two of my career. Again, there's nothing wrong with enthusiasm, but you're at the start of the game. You can't plan for branching storylines you don't yet know about.
Clearly you gave yourself the promotion, as you ditched the ‘junior’ here already.
I think you guys misinterpreted my question. By midlevel I actually meant CCO. Kidding, but there’s no harm in setting 5/10/20 year goals.
Focus on the skills and behaviors you should be learning / mastering - this will take care of the bigger picture goals. (It’s similar to fitness - set behavioral goals within your control (eg workout 4x a week) vs weight goals - the 1st are within your control and also will help you knock out the 2nd ones
Next step is getting to the point where a CD can trust you to deliver on simple projects. Can you find a simple strong idea? Can you execute that idea and still satisfy the brief? Can you write clearly? Are your ideas good?
Get to the point where you can do that and you’ll be ready for the next step. After about 6mo to a year of being there it’ll be recognized by your agency. And 2-3 mo after that you’ll get a bump. At which point you’ll already be eyeing the next step in the ladder.
Everyone takes a different path to get there. Time isn’t important. If you want to get ahead faster really listen to what people are asking of you and deliver on that. Understanding expectations is surprisingly hard. Especially when you’re young.