How can I transition from a digital marketing role to a business analyst role? I have limited experience with analytics and no relevance to BA job at all. I am a computer science engineer + MBA, have learnt skills required. How should I prepare my resume and approach for job application without relevant experience?

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Try relevant certifications. Look for a few internships. If unable to, try to portray your work experience as an analyst. Ex:- for a digital marketing campaign you did, mention your role as marketing analyst and say a few relevant things that an analyst perform.

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Awesome. This will be useful. Thank you!

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