Advertising

I guess it’s common now to not bring a laptop to show your work at an interview? We’ve had 10 art director candidates come through and maybe 7 of them did not come with any way of showing their work.

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works at

Uhhh, try looking at their work before they come in to speak in person?

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If I were interviewing you, Copywriter 2, I’d ask to see your work again in person, even though I already looked at your work beforehand. This is so I can feel out your exact role and thought process on a project. This helps to weed out imposters who lift others’ work.

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Sounds like you may need to request they do so if having them present their work in-person using their own hardware is a key part of the meeting. I’d never assume so. To me (as both a candidate and hiring mgr) one of the main benefits of everyone having a portfolio online is that it eliminates the need to spend valuable interview time with old school-style portfolio show-and-tell and instead lets the team get to know the person behind the work (work they’ve already seen via the modern miracle of the internet and presumably liked enough to call/fly someone in). We even include the candidate’s url in the meeting invite to make it easy for everyone to view work beforehand. I’d definitely start giving candidates a head’s up and requesting they bring laptop if that’s your expectation. In these times of recruiter ghosting, ever-changing corporate structure and other misc. ad biz weirdness, assuming candidates will all still somehow follow a certain kind of interview code is kind of silly.

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likeuplifting
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I’d love to start showing up at interviews with an old portfolio case, DVD reel and foam core boards. Just to see the looks.

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https://youtu.be/suRDUFpsHus

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Recently I interviewed for an in-house role. This was at a large Fortune 100 corporation, and as such, those places have all kinds of crazy security measures and firewalls and what not. I was sitting there during the interview and the recruiter asked to see some of my work. She had her PC laptop with her, so she went to my URL and my Squarespace site looked fine, but when you clicked on the thumbnails to take you to the work, nothing would happen. I saw her clicking and struggling to get anything to work. I started to panic because it was looking like I was an idiot for not having a properly working website. Quickly I pulled out my laptop and went to my URL and everything worked properly. I was able to show her the work and had I not had my laptop, I would’ve bombed the interview. Later, someone I know that works at that same place, told me that the security measures in that corporation have trouble with Squarespace sites working because it gets false red flags that the sites are phishing websites. But it only happens with a couple of the Squarespace templates and there’s a workaround if you don’t land in a main menu at first. Anyway, I never would’ve imagined a weird bug like that, but taking a laptop or iPad just in case seems like common sense to me.

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likesmart
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I’ve noticed this too. I always look at their books before they come in...but not bringing a laptop always makes it seem like they don’t care about showing off their work. Usually it’s kind of a red flag

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I must be old fashioned but I would never dream of showing up to an interview (of all things) without a laptop or iPad to show my work. I get that most candidates these days would just expect an agency to have computers available and already set up in a room, but all of our rooms only have screens, not computers, so I’ve had to grab my laptop each time. Feels weird. Why would you even risk not being prepared?

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Always control your work.

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Different for ADs, but as a writer I don’t own a laptop anymore. I have a desktop at home and my phone. With most places providing a work laptop it’s not worth it to buy one myself. So that could be a factor 🤷🏻‍♂️

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Maybe it’s different for digital type roles? I’ve been in the big traditional agency world on and off for 13 years and have never brought a laptop nor asked someone to bring a laptop to an interview. You should be able to look at the work beforehand and ask questions in the interview. If they can’t answer questions about the work without a screen in front of them, then they aren’t a good candidate.

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Sorry guys but it’s worked out just fine for me and the agencies I’ve worked for. 2 agencies of the year and work that’s been awarded by every major award show. Your analogy is also terrible-when I present work to a client I don’t send them the work earlier in the week and represent it to them. Any creative worth their salt can look at work and then talk about it without having to hit play and point to pixels on a screen.

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I’m still pretty young in advertising but I never go to an interview without a way to display my book. I even bring an actual book just Incase the WiFi cuts out. However my last interview was weird, only because they didn’t want to see my portfolio in that time. All they wanted to do was talk about me, which was really strange as I was caught off guard. For them it was normal because they studied my portfolio so much they figured they knew everything. This turns out it wasn’t the best practice as now that I’m in the role my manager knows nothing of my skills and treats me like his monkey to do whatever he says.

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I always bring my personal laptop just in case when I'm interviewing for a job. But when I'm interviewing candidates I bring my work laptop because it's always an unnecessary struggle to connect guests to our secure wifi.

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The last company I interviewed for made me an offer without me ever taking my laptop out of my bag. Turns out, they actually wanted to talk to me directly and understand how I think. I had already shared my work ahead of time, and apparently they had actually taken the time to look at it before rehashing it again when I was on-site. Go figure.

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Yeah, I’m not an idiot. 😆

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funny
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I'm account and I don't have a printer at home while the interviewer agency does but I always go to kinkos (when unemployed) to print my resume and bring copies to the interview though about 50% of the interviewers come in with a printed copy already (but only 50% of the time)...

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The young kids are being taught to mime out their work, jeez, her with the times!

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