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Chief
I'm already tired tomorrow. 😴
Chief
How is it working in house at Nike?
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Get creative in outreach and quietly laugh at rejection. It’s never personal. When you think you’ve made enough calls, make more. When you’ve reached the end of a cadence, set a task to try again at a later date. I’ve seen too many inbound leads come from outbound months later. It works! Just have to spread it out and keep trying. Know updates like price increases from your competitors and let that drive to call those using the competitor.
Good advice here.
Get good at getting your AE to flip stuff. Underrated part of the job, getting him to approve semi-qualified meetings
POSITIVE MINDSET EVERY SINGLE DAY, DISCUSSION, CALL etc…
People make fun of calling it a “numbers game” but ultimately, the numbers are where you know where to develop. It’s hard to know where to get better when you make 10 calls. But if you make 100 legitimate dials, you will inevitably have conversations. Once you have the conversations, you can develop skills on the right openings, proper active listening, engaging questions, etc… which then lead to the second meetings that can be either great or terrible and everything in between, and so on and so forth. But until you have the data from activity, you’ll never really know what’s working.
Prepare for every client facing engagement. Pay attention to everything. Don’t be desperate and accept every no, not interested, don’t call or email me with a positive personal response and leave it at that. Don’t be like the old model Sales people with objection handling and rebuttals and trigger more of the same denial that started it. You are too busy assisting clients and supporting your team to be concerned with one opportunity or another. Diversify your top of funnel pipeline across known viable verticals and industries
For you in a personal level, take every rejection with a grain of salt and learn from it and move on. Volume is your friend and learning your product and customer is important. From there you’ll be able to understand how to sale even more and just repeat and for the love of god speak up for yourself when opportunities present themselves. Good luck!
First step is to outwork everyone. Make more calls and get more connections than anyone else. This is how you learn. Take notes on what works and what doesn’t. If you trust your boss or a coworker, get recordings of calls and listen to them together. Workshop good calls and bad calls.
This is it.
Cold calling works
Make More Dials