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Hi everyone! I hope you’re all doing well and staying safe during the holiday season. I wanted to take a moment to highlight a role that I’m hiring for - Sr. Learning & Talent Development Partner. If you’re interested, I’ve added to the Fishbowl jobs board - https://joinfishbowl.com/job_rpc2p5vsvq. Feel free to reach out directly if you’d like to chat. :)
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Yes, great way to gain brand planning skills at a Jr level.
Strategy (esp digital) is increasingly driven by data, either first-party analytics or third-party research. The best strategists understand data analysis. Similarly, the best data analysts think strategically.
I started Media and learned quant research tools, switched to creative analytics at a creative ship, impressed people with those skills and creativity, became a jr planner. Only had to be a junior for s few months because research is so important in brand planning. If you are inherently creative and have quant research skills you should feel confident