Looking for some advice here: I work for a client that loves me & I love him back as well. Get along super well with the creative team and we’re like “one team” . However, I am having problems with the management of my agency. I thought of maybe talking with my client about it (the CMO) to see if he pressures the account MDs. Any tips on how to solve this situation?

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Ooooooooo. No no no no. Don’t do that.

You are an employee and a representative of the agency. Be SUPER CAREFUL about what you say and definitely don’t try to get the client to do your dirty work. That’s a really easy ticket to get yourself fired. The agency pays you to represent them well. This would be a major breach of that.

Navigate your challenges internally. Agency/client relationships is business, not friendship, even if two of you happen to get along. And if your client decides they’re not getting their money’s worth because of xyz problem at your agency, they’re gonna do what’s right for their business and take it else where. You do not want to be the cause of that.

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Yikes. Don’t involve the CMO. They’re not having issues with agency management, YOU are. So things need to be resolved internally between you and management.

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This x1,000,000 👆🏼

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What are your issues with mgmt? Don’t get clients to do your dirty laundry. You will most likely end up being hung out to dry by management.

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Agree, would help up understand what kind of challenges you're facing with MDs, if you're able to share.

It definitely crosses the line to leverage your personal relationship in that way. To your client and your agency.

Be a grown up and have difficult conversations with your management team. Your reputation and respect from the client should give you a good basis to have a tough but fair conversation internally.

Leveraging your personal equity to essentially air dirty laundry is both unprofessional and unbecoming, and will stay with you.

Leveraging your personal equity to have difficult conversations internally that helps everyone move forward will be seen as leadership and initiative - and likely rewarded.

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In my opinion, even if strategy and creative are gelling well with the client, if the account team isn't, that's a problem. I would prioritize building a stronger bond/more trusting relationship between the leads of those three disciplines internally. Get to the point that you can be open and candid with one another. Not an overnight process, but the healthier the dynamic between those three disciplines, the better the work (and the working environment) will be.

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If there’s any implication that client-agency relationship is the cause of your woes, the people to discuss this with is the Account lead. The relationship is their responsibility and putting yourself in the middle of that without discussion first is a bad idea. You never know, they might welcome it.

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