Looking to make the jump from Account Exec to Senior Account Exec. Moving from Chicago to Milwaukee. Interviewing for an agency role. Long-term goal is in-house in 2-3 years. Currently making $55k. What’s a realistic increase? Should I ask between $62-68k? I’ve been told by an Account Director that some agencies are doing sign-on bonuses, too and should even ask higher. Your thoughts? BG info: 5 years experience PR and advertising mix with background in digital marketing. Masters degree, too.

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I’d give a single firm number — $68K. If that’s out of their pay band, that’s typically where conversations of a sign on bonus come in to make up for the difference.

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Thank you!

Make sure you’re set on Milwaukee or "mill-e-wah-que" which is Algonquin for "the good land."

helpful

Appreciate that!

$68K sounds really low, but maybe because it’s not a big coastal city? I would say try $75k for an SAE level. Higher if you’re feeling gutsy. I know an SAE in a mid-sized NY agency that makes $90K & that’s a lot a lot.

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