Love it. Good job Mischief USA!

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All of a sudden every CD is concerned about long term brand building, tomorrow they’ll put another fun and quick PR idea in front of their own clients.

The idea is nothing groundbreaking but fun, PRable and doing it’s job of getting the brand noticed. I wish I did it. Get over yourself.

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The generic idea every creative has come up with before. But kudos to Mischeif for doing it.

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It is a very specific idea to Pizza Hut’s personal pan pizza. And no matter how simple it seems, it wasn’t done before.

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In true Mischief fashion, 2-3 people will be able to participate and 4-6 non-ad people will see it.

likefunny

Yeah, because this stunt really proved that Pizza Hutt can go toe to toe with good NY pizza. 😅

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I hate things I didn’t do too.

likefunny

I think they try too hard to be this “cool” agency instead of solving real brand problems.

likesmarthelpful

SD, you could say that for every QSR chain. Not to mention most products.

And W+K, you could say “hope people notice” is the same gamble you make with a tv spot. An idea doesn’t need to go wildly viral for AM radio DJs and news to pick it up.

I’m not saying this is a flawless idea, but I think it’s funny how critical you’re getting and how clueless some of you are as to how earned works.

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this is literally mid, you are all out of your minds

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A bronze

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Is this trying to overlap that horrible pizza resume idea?

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This is wayyyy better than that

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This would be perfect if it could double as a porta-potty. I wouldn’t even need to bring Lactaid.

likefunny

Don’t worry, I live in nyc… that will be a hobo studio apartment/urine depot annnny minute

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Um… Okay.

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I love mischief and I love eating subpar pizza in cramped spaces.

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I’m sorry. But I loved your reveal on the Masked Singer. Outstanding performance!

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I don’t think I know what a pan is

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lol they expect us to go out to Queens for this?? Ngl I love the Pizza Hut personal pan pizzas and looked at signing up but… no amount of love can get me to queens in the middle of a work day. Or any day really.

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Why give out personal pan pizzas when all we want are personal pans. 🍳

Feels like a 2006 little stunty thing and not in a good way.

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