So I have this thought: as the agency model dies, talented creatives can make their way and help brands more by jumping from in-house role to in-house role. Is that naive?

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Posting as :
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That’s already been happening, no? For quite some time.

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Yes. It's a different mindset and things move slower but the bar is so low (most of the time) that amazing creative can go out without any push back. It's really all about relationships.

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From everything i heard moving from one in-house position to the next is not as easy as from an agency gig to an agency gig...

likehelpful

Especially corporations. They’re old school and still see job hoppers and freelancers as risky. Much more red tape with corps vs. agencies. They don’t/can’t fire people as easily as agencies do.

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This is called freelancing and you can do it in or out of house

helpfulfunny

Genius.

helpful

Just want to thank everyone for the thoughtful feedback. As usual in this business, ‘it’s odd’ when a CD isn’t an entitled, condescending dick.

funny

🙌

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