What do you think about your future in the ad insutry? Do you see yourself being able to maintain a career 10 or 20 years from now?

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My future in advertising is at least 10 more years of effective pay cuts due to the cost of living going up and any raise I might get not keeping pace with it. Then six years of impoverished retirement, after which… Let’s just say the last three generations of family members didn’t make it out of their early 70s.

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My exit plan is an assisted suicide machine in Finland

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Everyday I dream about exiting. But still brainstorming what to pivot into.

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Oof. Idk. I’ve thought about my exit plan but not sure if I wanna be here for that long. Hbu?

Been trying for years to go client side so hopefully I don't have much of a future in the ad industry.

That's a good question. I'm kind of surprised I've kept it going this long, and I guess it's too late to stop now. And who knows what will be going on in 20 years. With all the AI stuff being produced, people will have stopped reading what a person couldn't even be bothered to write. We'll be communicating with grunts and gestures. But I guess they'll still need ads.

no. <1 year.

I feel fortunate to have had 15 pretty decent years of agency life. Plan B kicked in 10 years ago.

I don’t think so. I’m considering client side or internal comms, because I was not built for the constant layoff anxiety. None of my friends or family are worried on a daily basis, and I’m so envious of their general state of mind. They also all make more than my ad friends so…

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