Why isn’t Hilton a bigger player in the business traveler / rewards space?

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^ probably Marriott/SPG I would guess.

OP: I think there are a few reasons. One is just saturation of markets, there are so many Marriott/SPG properties, even in random places you can find a Residence Inn or Fairfield. Two, I think before like two or three years ago the rewards program wasn’t competitive. You also need a lot more points to get a free room with Hilton. Just my two cents

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Because their overall strategy sucks

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Compared to?

Their rewards program sucks. The only time their points earning is competitive is when they have triple points, which is not often

Hilton/Doubletree/Embassy/etc targets a large market of regional businesses travelers that tend to drive not fly and hit several smaller cities each week or month.

D1 What makes you say that?

Doesn’t seem like anything is preventing them from getting better?

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