Worth leaving for a 30 percent bump in base from a large well known firm to a small no known firm at senior manager level? Worried about going small, brand, and exit opportunities.

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No if you have stayed as SM you are on for partner track. 30% is not worth losing brand name, your network, clients and exit opps unless you really need the money or hate your current job

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Brands don't matter skills do. Go where you think you will learn more and have the right mentorship/sponsorship. Really think about how well you gel with the people and their mindsets. Money should not be the reason for the change.

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If you are planning on and likely hitting Partner, no. If you were gonna leave anyways and take it slower (not necessarily job, but travel and other life things like health), yes. If this is a stepping stone in the direction you want because of industry change or think the stock appreciation will be worth something, maybe.
Yes, the brand effect is real and that will be hard to bounce from without a proper network. If you end up taking a step lower in a few years at the same salary as this new role, but with a bigger brand, would you be okay with that? The answer is going to matter, just in case.

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I am all for big well known firms

Isthat 30% at 100 or 30% at 200. I know 30%is 30% but jump off 30 or 60 could matter depending on your current life.

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30 percent at 200

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I would worry about the recession more as small companies have less buffer and need to make cuts faster during hard times. Also with total comp in big company benefits vs small you might be overstating. Most smaller firms have less competitive retirement match and higher healthcare premiums. Good points about network above but you already have the brand on your resume. I’d stick it out for now with recession looming but would’ve told you to jump a year ago when market was hot.

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Brand don't pay the bills

30% more of your current base? Are you making 6 digits now or will it make you earn 6 digits after switching? There are pros and cons but that all depends on what you're after. If it's the salary or the stability.

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