Any book recommendations that have really left an impact?

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D&AD Mastercraft Series: The Art Direction Book, The Copy Book
Guts, by John Lyons
Essentials of Advertising Strategy, by Don Schultz
Inside Collett Dickinson Pearce
The Book of Gossage

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“The Dip”, by Seth Godin. It takes 90 minutes to read, but it has some huge insights about when to stick it through, when to quit, and how to tell the difference.

“The Creative Habit”, by Twyla Tharp. Written by a dancer, it has been named as one of the top business books ever written, so that tells you lot. Very practical & insightful.

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Born a crime, trevor noah

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Art of client service

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This was such a great recommendation!! Thanks!!

The Topeka school

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Hm, I just read this and am conflicted! Would be curious to know why you recommend it.

Dare to Lead by Brene Brown
Predatory Thinking by Dave Trott
It's Not How Good You Are, It's How Good You Want To Be by Paul Arden

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Are you talking work related books or entertainment?

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Station Eleven is a close contender for me personally. It's beautifully written but just a little too relevant right now though.

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Born Standing Up by Steve Martin, Can’t Buy My Love by Jean Kilbourne & Daring Greatly by Brené Brown

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Non-fiction: Generation Wealth (Also a documentary on Prime. So good.) The Big Short, The Four-Hour Workweek, Culture Code / Fiction: Station Eleven

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The Water Dancer is so beautifully written!

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The Subtle Art of Not Giving a F*@k by Mark Manson

Rework
by David Heinemeier Hansson and Jason Fried

I can only think of books that have made an impact. Can’t recall any recommendations that made any lasting impact. There was one Amazon review for Sapiens that was really well written and persuasive. I suppose you could say that one made an impact on me.

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Yes, I'm a tragic loser reading this on a sat night. But I love our silly industry and would love other great ad book recommendations.

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