Anyone use or tried using Slack as a growth tool for their product? l've been reading The Cold Start Problem by Andrew Chen and it has my wheels turning.

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Oooo haven't come across this book, but this sounds very interesting. Especially because I'm trying to build out a community aspect for a product rn

@manager 1 this is a good read for anyone marketing or product.

Yes. Using it in combination with FB group to foster community and feedback loop and cultivate brand ambassadors/evangelists.

For a friend’s project, we use it as a more exclusive community (fb groups is the general one). We invite “VIPs” here and use that to offer additional services, premium care, and use it to test new ideas and concept.

Interesting, what's the book about?

Network effects, starting with nothing hence the title of the book. He goes over his early days at Uber and experience with growing other products as an investor at a16z.

Hmmm. Can you provide more context on this???

Gotcha. Thanks for the clarification! Interested to see more replies.

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